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Job Board Analytics and Reporting

Track visitor behavior, job performance, and traffic trends. Use built-in dashboard analytics or connect Google Analytics for detailed insights.

Abi Tyas TunggalAJack WalshJ
By Abi Tyas Tunggal and Jack Walsh

Track what's working on your job board. Know how many people visit, which jobs drive interest, and where your traffic comes from.

What you can measure

Your dashboard gives you real-time and historical data:

  • Live visitors: Current sessions on your board, with a globe of people online right now
  • Acquisition: First-touch channel, referrer, and campaign
  • Traffic trends: Daily, weekly, and monthly visitor counts
  • Geography and devices: Country map, browser, OS, and device
  • Popular jobs: Which listings get the most views and apply clicks
  • Job activity: New postings, expirations, and applications

Built-in analytics

Every Cavuno plan includes dashboard analytics. No setup needed. Open your admin panel and see visitor counts, traffic graphs, and job performance metrics immediately.

External integrations

Connect your preferred analytics and tracking tools for deeper analysis:

  • Google Analytics 4: track traffic sources, user journeys, and conversion funnels
  • Google Search Console: monitor which search queries bring visitors and how your pages rank
  • Google Tag Manager: manage all tracking tags from a single dashboard
  • Meta Pixel: build retargeting audiences and track Facebook/Instagram ad conversions
  • LinkedIn Insight Tag: measure LinkedIn ad conversions and see visitor demographics

Choose one installation path for each destination. For example, send GA4 through Cavuno's GA4 Measurement ID field or through Google Tag Manager—not both—so the same page view is not measured twice.

Next steps

Dashboard Analytics

Monitor live visitors, first-touch channels, country map, and job performance from your built-in Cavuno dashboard.

Connect Google Analytics 4

Track visitor traffic and behavior with Google Analytics 4. Measure traffic sources, page views, and conversion funnels.

Connect Google Search Console

Monitor search visibility. Track keywords, rankings, and indexing status for your job board.

Connect Google Tag Manager

Manage all tracking tags (analytics, ad pixels, custom events) from one GTM container.

Connect Meta Pixel

Track Facebook and Instagram ad conversions. Build retargeting audiences from visitor traffic.

Connect LinkedIn Insight Tag

Track LinkedIn ad conversions and build retargeting audiences from job board traffic.

Customize the cookie consent banner

Override the cookie consent banner title, description, and button labels so the banner matches your board's voice and language.