Manage Blog Authors and Tags
Organize blog content with author profiles and topic tags. Improve content discovery and build credibility.
A
JUse authors and tags to help visitors find content. Authors establish credibility through bylines and profiles. Tags group posts by topic for easier browsing.
Before you begin
Create or identify a post to organize. Prepare each author's display name and, if available, a short bio, square profile image, and public profile links. Decide on a small reusable tag vocabulary before creating near-duplicate tags.
Manage authors
Authors build credibility. When job seekers see content from a named author with a photo and bio, they trust the information more and are more likely to engage with your platform.
Add an author
- Go to Blog > Authors
- Click Add author
- Enter author details:
- Name
- Bio (optional)
- Photo (optional)
- Click Add author
Edit an author
- Find the author in your author list
- Click to open their profile
- Update their information
- Click Save changes
What author profiles include
Each author profile can display:
- Profile photo (square images work best)
- Short biography (2-3 sentences about their expertise)
- Links to social media or personal website
- List of all their published posts
Use tags
Tags categorize posts by topic, making it easier for visitors to find related content. A job seeker interested in remote work can click that tag and see all relevant posts. Tags improve discoverability and help visitors navigate your blog.
Add tags to a post
- When editing a post, find the Tags field
- Type a tag name
- Select an existing tag or create a new one
- Add multiple tags if the post covers several topics
Common tag categories for job boards
Create tags across these categories to organize your blog effectively:
| Category | Example tags |
|---|---|
| Topics | Career tips, Industry news, Interviews, Salary guides |
| Audience | Job seekers, Employers, Recruiters |
| Job types | Remote work, Entry level, Executive, Part-time |
Manage all tags
- Go to Blog > Tags
- View all tags and their post counts
- Click Add tag to add new tags
- Edit or delete tags as needed
Verify authors and tags
Open a published post that uses the author or tag you changed. Confirm the byline links to the correct author profile and that the profile lists the author's published posts. Select each tag on the public post and confirm its tag page includes the post. If a new author or tag is missing publicly, first check that it is assigned to a Published post rather than only to drafts.
Organize effectively
Be consistent: Use the same tags across related posts so visitors find everything on a topic. Consistency helps visitors navigate your blog.
Limit tags per post: 3-5 tags is usually enough. Too many tags dilutes their usefulness and confuses visitors.
Use searchable terms: Choose tags visitors might actually search for. Think about what job seekers and employers would search when looking for content.
Clean up regularly: Remove unused or duplicate tags to keep your tag list manageable. Review your tags monthly to eliminate redundancy.
How visitors benefit
When authors and tags are set up well, your visitors benefit immediately:
- Visitors filter blog posts by tag to find topics they care about
- Visitors browse posts by author to follow writers they trust
- Related content surfaces naturally, keeping visitors engaged longer on your site
Next steps
Assign the author and tags while you create a blog post, then open the published post and its public author and tag pages to check the complete visitor journey.