Job Board Revenue Strategies

How do job boards make money?

Job boards generate revenue through four main channels: job posting fees, employer subscriptions, advertising, and affiliate programs. Most successful niche boards combine two or three of these models rather than relying on a single revenue stream.

The most common approach is charging employers per job post ($50-500 depending on your niche), then layering in subscription packages for high-volume recruiters and display advertising once you have consistent traffic.

What Cavuno provides

Cavuno includes built-in tools for each monetization approach:

• Stripe integration for processing payments
• Pricing plans for tiered job posting packages
• Google AdSense integration for advertising revenue
• Backfill jobs that earn per-click revenue

See Connect Stripe and Create Pricing Plans for setup instructions.

Beyond the basics

This section also covers monetization concepts and strategies beyond Cavuno's built-in features, helping you think strategically about building revenue.

In this section