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DocsUse CasesPodcasts

Job Boards for Podcasts

How podcast networks and shows can monetize their audience with relevant job listings.

AJ
By Abi Tyas Tunggal and Jack Walsh

Podcast networks and individual shows with engaged, topic-focused audiences are uniquely positioned to run job boards. Podcasting is a growing industry with increasing demand for audio engineers, producers, marketers, and content creators. A job board monetizes your audience while serving listeners with relevant career opportunities.

Why podcasts should have job boards

Monetize your engaged audience

Podcast listeners are highly loyal with average listen-through rates exceeding 80%. Job listings offer non-intrusive revenue alongside sponsorships. Sales and monetization roles are the financial engine of podcast networks.

Niche expertise means targeted employers

A data science podcast reaches exactly the candidates data teams want. A marketing podcast reaches growth professionals. Topic focus delivers premium value to employers seeking specialized talent.

Built-in distribution

Episodes promote the board, show notes link to jobs, and your regular cadence drives consistent traffic. Podnews promotes jobs to 32,868 subscribers through its daily newsletter, demonstrating how audio content and job distribution naturally complement each other.

Types of podcast job boards

Podcast networks

Multiple shows under one umbrella provide broader reach and diverse roles across production, sales, and content. A network-wide board aggregates opportunities from all shows.

Individual shows with audiences

Personality-driven, hyper-niche boards work well for established shows. A product management podcast attracts product roles. A cybersecurity podcast attracts security roles. The audience self-selects by topic.

B2B and industry podcasts

Topic-aligned employers post for listeners in their field. Enterprise tech podcasts attract enterprise sales roles. Healthcare podcasts attract clinical and healthtech positions.

Audio and media industry boards

Roles within podcasting itself: producers, engineers, editors, sound designers. These serve the growing workforce of audio professionals.

Types of positions

Job boards for podcasts typically feature these role categories:

  • Production: Producers, audio engineers, editors, sound designers, mixing specialists
  • Content: Show notes writers, researchers, scriptwriters, guest coordinators
  • Business: Sponsorship and ad sales, marketing, growth, audience development
  • Technical: Podcast platform developers, analytics, distribution specialists
  • On-air: Hosts, co-hosts, interviewers, narrators
  • Network management: Content strategy, portfolio management, scheduling

Setting up a podcast job board

  1. Define scope: Decide between topic-niche jobs for listeners, podcasting industry jobs, or both
  2. Choose model: Network-wide board vs. single-show vs. multi-show collective
  3. Create your board: Get started with Cavuno and configure your branding
  4. Seed with initial listings: Reach out to sponsors and advertisers already in your network—they know your audience
  5. Promote through episodes: Mention the board in episodes, link in show notes, and include in your newsletter

Monetization strategies

Job listing fees

Employers pay to reach your audience, similar to podcast sponsorships but ongoing. Pricing depends on audience size and niche specificity.

Sponsored job posts

Employer pays for an on-air mention plus a listing. Bundle with existing ad packages for a combined offer that increases sponsor value.

Premium placement in show notes

Featured roles appear alongside episode content, reaching listeners at their most engaged moment.

Newsletter integration

Job highlights in episode recap emails add value for subscribers and revenue for you. Weekly job digests work well alongside your regular send schedule.

Freemium model

Free basic listings with paid featured or promoted options. Lets you build volume while monetizing high-intent employers.

Integrating with your podcast

A job board works best when woven into your existing content workflow:

  • Show notes: Link to featured jobs each episode
  • Mid-roll or pre-roll: Brief mention directing listeners to the board
  • Newsletter and email: Weekly job digest to subscribers (following Podnews's proven model)
  • Social media: Share roles to your podcast community on Twitter and LinkedIn
  • Website: Job board as a dedicated section alongside episodes and resources

Success metrics

Track these to measure your board's performance:

MetricWhy it matters
Jobs postedEmployer engagement
ApplicationsListener value delivered
Revenue per episodeMonetization efficiency
Listener-to-applicant rateAudience activation
Newsletter signups from boardAudience growth flywheel

Examples of podcast job boards

Several podcast-adjacent organizations run successful job boards:

  • Podnews/Podjobs (James Cridland): World's biggest podcasting jobs board, free to list, promotes to 32,868+ subscribers
  • Sounds Profitable (Bryan Barletta): Free job posts focused on podcast industry careers with 90-day expiry
  • AIR (Association of Independents in Radio): 1,500+ members with 150-250 job listings at any time
  • ShowbizJobs: 198+ podcast jobs in the entertainment industry

Getting started

Ready to launch your podcast job board?

  1. Create your board with your show's branding
  2. Configure job alerts to notify listeners of new opportunities
  3. Set up backfill for automated job import
  4. Customize your branding to match your podcast identity

Frequently asked questions

Topic niche (e.g., marketing jobs for a marketing podcast) is higher value if your audience is large. Podcasting industry jobs are easier to seed initially since you already know the employers. Many boards start with industry jobs and expand.

Even single shows with 5,000+ engaged listeners deliver value for niche employers. A focused audience of 5,000 data engineers is more valuable to a hiring manager than a generic audience of 100,000. Quality matters more than quantity.

Complementary, not competitive. Sponsorships are campaign-based and time-limited. Job boards provide ongoing passive revenue. Some sponsors are also hiring, so you can bundle the two for a complete partnership.
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On this page

  1. Intro
  2. Why podcasts should have job boards
  3. Monetize your engaged audience
  4. Niche expertise means targeted employers
  5. Built-in distribution
  6. Types of podcast job boards
  7. Podcast networks
  8. Individual shows with audiences
  9. B2B and industry podcasts
  10. Audio and media industry boards
  11. Types of positions
  12. Setting up a podcast job board
  13. Monetization strategies
  14. Job listing fees
  15. Sponsored job posts
  16. Premium placement in show notes
  17. Newsletter integration
  18. Freemium model
  19. Integrating with your podcast
  20. Success metrics
  21. Examples of podcast job boards
  22. Getting started
  23. Frequently asked questions