SEO Guide for Job Boards
Learn how to optimize your job board for search engines and attract more job seekers.
What is job board SEO?
Job board SEO is the practice of optimizing your job board pages so they rank in search engines and attract organic traffic from job seekers. Unlike general website SEO, job boards require handling dynamic content (jobs expire), targeting two audiences (seekers and employers), and managing thousands of pages at scale. Nearly 75% of job seekers start their search on Google, making organic search your most important growth channel.
Why job board SEO is different
Job boards face unique SEO challenges:
- Dynamic content: Job listings expire, creating constant URL churn
- Dual audience: You need to attract both job seekers and employers
- Massive scale: Successful boards have thousands of optimized pages
- Competition: You're competing with Indeed, LinkedIn, and niche boards
What Cavuno handles automatically
Cavuno handles the technical SEO work so you can focus on growth.
| SEO Element | Status |
|---|---|
| JobPosting schema markup | Automatic |
| XML sitemap generation | Automatic |
| Mobile optimization | Automatic |
| Page speed optimization | Automatic |
| Canonical URL handling | Automatic |
| Category/location pages | Automatic |
| Google for Jobs integration | Automatic |
| Expired job handling | Automatic |
What you control
While Cavuno handles the technical foundation, your success depends on:
- Quality job content: Well-written titles and descriptions
- Blog content: Educational articles that attract traffic
- Backlinks: Building authority through partnerships
- SEO settings: Customizing titles and descriptions per page type
- Page-level SEO: Configure meta tags with the Website Builder
Quick links
- How Job Board SEO Works - Understanding the fundamentals
- Technical SEO - What happens behind the scenes
- Landing Pages - Category and location pages
- Google for Jobs - Appearing in Google's job search
- Expired Job Handling - Managing job lifecycle
- Content Marketing - Blog strategies that work
- Backlink Strategies - Building domain authority
Frequently asked questions
How Job Board SEO Works
Understand the unique SEO challenges and opportunities for job boards.
How Job Board SEO Works
Understand the unique SEO challenges and opportunities for job boards.
Technical SEO for Job Boards
How Cavuno handles the technical SEO foundation for your job board.
Technical SEO for Job Boards
How Cavuno handles the technical SEO foundation for your job board.
Job Board Landing Pages for SEO
How category and location pages drive organic traffic to your job board.
Job Board Landing Pages for SEO
How category and location pages drive organic traffic to your job board.
Google for Jobs
How to appear in Google's job search results and maximize visibility.
Google for Jobs
How to appear in Google's job search results and maximize visibility.
Expired Job Handling
How Cavuno manages expired jobs to protect your SEO and user experience.
Expired Job Handling
How Cavuno manages expired jobs to protect your SEO and user experience.
Content Marketing for Job Boards
Use blog content to drive organic traffic and establish authority in your niche.
Content Marketing for Job Boards
Use blog content to drive organic traffic and establish authority in your niche.
How to Build Backlinks for Your Job Board
Build domain authority through strategic partnerships and link building.
How to Build Backlinks for Your Job Board
Build domain authority through strategic partnerships and link building.
Submit your sitemap to search engines
Submit your auto-generated sitemap to Google Search Console and Bing Webmaster Tools to accelerate indexing.
Submit your sitemap to search engines
Submit your auto-generated sitemap to Google Search Console and Bing Webmaster Tools to accelerate indexing.